In Kyoto, Japanese comedians tackle UN Global Goals
Japanese comedians on Friday competed to make people laugh by weaving the Sustainable Development Goals (SDGs) into their performance at a United Nations-supported special event in Kyoto, the country’s cultural centre.
“It is fascinating to see so many people take interest in SDGs with today’s comedy performance as an entry point, thanks to the influence of entertainment,” said Kaoru Nemoto, Director of UN Information Centre (UNIC) in Tokyo. “Laughter can open up people’s minds, and comedy and entertainment can break barriers.”
This creative experiment was made possible by UNIC Tokyo’s special collaboration launched earlier this year with Yoshimoto Kogyo, an entertainment giant with some 6,000 comedians under its management.
Jeff Brez, Chief, NGO Relations, Advocacy and Special Events of UN Department of Public Information, said that the UN needs the help of the creative community to spread the word about this master plan to guide the planet to a sustainable future through 2030.
“The challenge of SDGs is that it is complex and that we need time to address. We would like to help bring everybody on board and engage in this important agenda, through simple and down-to-earth messages,” said Yoshimoto Kogyo President and Chief Executive Officer Hiroshi Osaki.
Photograph: © Unsplash
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