Launch of the first literary social network
A study published in Livres Hebdo shows that the book market is not doing very well in the age of social networks. In France, for example, in 2018, sales fell by 1.7% compared to the previous year.
To overcome this problem, the emergence of a new social network dedicated to literature may be the ideal solution.
Linking through literature
The convergence of writing, audiovisual and interactivity will revolutionize our cultural practices» – Prodeej website
This is the objective that Prodeej, the very first literary social network, aims to achieve. The official launch of this French collaborative platform is planned for the near future.
«Putting reading pleasure back at the heart of young people’s cultural practices» – Vincent Monadé, President of the National Book Center (CNL) at Europe 1
This is what the team at the Prodeej book distribution site promises to achieve, hoping to be the digital turnaround that publishing was waiting for.
By taking the book out of the places that tend to make it sacred (library and bookshop in particular) in order to bring it to people via social networks, it opens up new horizons and broadens the visibility of the works.
“Prodeej allows the book to be placed in an interactive multimedia environment that brings together readers, authors and publishers around themes of shared interest. ” – Roland Couture, CEO of the Prodeej site
In this way, the book is no longer seen only for school or learning tool, on the contrary, it is perceived as a source of pleasure, distraction and as a particular vector of sociability.
Prodeej’s cross-media dimension makes it possible to create a surge of passion around words and give literature a new, more connected and attractive form. Its principle of use is simple: thanks to a library composed of tens of thousands of digital works, each user will be able to decorate his own space as he wishes!
Sources : Prodeej, Livres Hebdo, Europe 1
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